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Hearing health website helps improve the quality of life for anyone affected by hearing problems

PHILADELPHIA, March 2011 -- Only one out of four people who would benefit from a hearing device wears one, and those who do get one typically wait eight years after recognizing hearing loss until they take action.

Those are startling statistics that the new SecondSense Hearing Solutions website hopes to improve. Geared towards the hearing-impaired, as well as family/friend caregivers who want to improve the quality of life for their loved ones, it offers essential information about causes and types of hearing loss and breakthrough hearing devices available today.

“Hearing problems effect people of all ages, especially families and friends of loved ones,” says American Hearing Aid Associates (AHAA) President Tina Soika. “We created the site with a fresh look and unbiased information about hearing loss and solutions to guide consumers, caregivers and experienced users on how to identify hearing issues, get tested and find the best hearing device.”

Most important, visitors can access a large database of certified audiologists to find a specialist in their area. is made possible by American Hearing Aid Associates, representing over 90% of hearing aid manufacturers and the largest network of independent audiologists in the U.S.

Hearing Myths, Compelling Numbers, Personalized Surveys

Interactive content and eye-opening statistics can be found in several locations:
• Find out what is purely myth about hearing aids and hearing health at the Myths page or home page video.
• Lifestyle Surveys are located in individual sections: consumers, caregivers and experienced users.
• Find questions and answers about hearing loss and compelling statistics. Learn about available hearing devices under types and profiles.
• Learn about key technology advancements, including how Bluetooth technology enables people to connect to phone and entertainment devices through hearing aids.

“We will continuously update the website with valuable resources: blogs, instructive videos and hearing aid technology trends so people can rely on it for the best and most up-to-date information about hearing health,” says Soika.

SecondSense™ Hearing Solutions helps improve the quality of life for anyone affected by hearing health issues. This site is developed to be the best single resource for accurate, unbiased, and complete information about hearing health solutions, and connecting visitors to essential information facts about hearing loss and devices. With the largest network of independent hearing health providers and an extensive range of available hearing devices, we are the first place to go to for hearing healthcare solutions and information. is provided by the American Hearing Aid Associates (AHAA), a national network of independent audiologists, hearing aid dispensers, universities, and hospitals. AHAA represents the nation's largest, highest quality, and most accessible hearing healthcare network to both our members and their patients.

Contact: Jerry DeRosa
Director of Marketing

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